The “unlabel” clothing store in Paupys is a match made in heaven: the brand values good taste, so it fits right in the mix of nature and the old town, creating a modern approach to fashion and life.
These values carry over into every piece of “unlabel”: each piece is perfectly balanced for the city dweller who values comfort, durability, sustainable, quality fabrics, and timeless silhouettes.
The founder of the brand, Ina Gaižauskienė, is inspired by films, sand, the ocean, the sea, and big cities, all of which are reflected in her work. “unlabel” clothes are not only high quality but also versatility: you can use them to fly down a city street, dress up for a special occasion, or daydream as you stroll along the sun-drenched seashore.